Brief

Harrow House is a luxury retail store managed by Elpitiya Plantation PLC (Managed by AitkenSpence Group). It is the first-ever retail experience that Elpitiya Plantation is having in the country with their finest agro products and etc.

What millennials look for?

Through a series of research with millennials on lifestyle stores, we discovered what kind of expression they want. Elegance, dark, cosy look and typography. The entire brand looks and feel they expected to be monotonous. In fast and iterative work sessions with our client, we decided to give a monotonous, Black & Grey modern twist, playing with new and old, fast and slow.

What we stylized!

Brand architecture

Brand identity

Brand positioning

Brand strategy

Brand voice

Consumer insights

Competitive audit

Copywriting

Digital and social media guidance

Store environments

Authentic lifestyle through Grayscale!

Harrow House customers enjoy relaxation and luxury through grayscale. We designed everything from the logo to unique wrapping styles. The brand’s playfulness is highlighted with serif type design, typographic graphic patterns.

“I was introduced to ‘Burgundy’ through BNI, where I was representing Elpitiya Plantations PLC.
We have worked with Nayomi and the Burgundy team on a few projects which involved creativity and we are very happy with the concepts brought forward by the Burgundy team.  Going a step further, Nayomi is very comfortable to work with and understands the corporate requirements very well. She always goes the extra mile to ensure that her client is comfortable with the work.
The most recent job we at Elpitiya Plantations did with Burgundy, is to develop the brand “HARROW HOUSE – RETAIL STORE”. They ensured that all our requirements were met and on occasions guided us to make the correct choices.
I wouldn’t hesitate to recommend Burgundy to anyone who wants to get a comprehensive job that involves creative work.”

Dharsha Pathirana – DGM Marketing, Elpitiya Plantations PLC